Marketing
 
Old land based methods of marketing for the most part simply do not translate into effective internet promotions. Unless you have a huge land based presence such as Wal-Mart or Sears, you absolutely need to attack this market with time tested solutions.

80% of users report locating websites by using search engines. If someone is entertaining the possibility of purchasing  an item odds are they will use Yahoo, MSN, or Google. While it's possible to pay on a per click basis to get listed on MSN & Yahoo by using with Overture, this will greatly reduce your ROI and the amount of traffic delivered will be disappointing. Google also offers a pay per click solution but advertisers have even less control over how well their website will be presented. 

Search engine optimization must be at the forefront of your strategies. If you require any type of SEO work we have specialists that will be happy to optimize your property. Offpage factors matter the most to SEO, the amount of sites linking to your own is the most important aspect. For a fee we will have similar sites link to you.

If you have a product to offer, any marketing strategy should involve affiliate marketing. Affiliates can greatly expand your reach, and you only pay for sales. SEO Competition highlights how involved with we are with SEO, while Dot Affiliate clearly does so for affiliate marketing.